Brand Brief
At first glance, Y.N.L. might seem like a cryptic cluster of letters — but like the music we love, it’s layered, open to interpretation, and deeply intentional. Y.N.L. is an echo. A rhythm. A looping idea.
It stands for Yellow Noise Lab, but also defies rigid definition — just like genre-fluid soundscapes and the moods they ride on.
Independent music doesn’t lack talent. It lacks space, clarity, and fair amplification.
What?
Y.N.L. is not a label, not an algorithm-chasing platform, and not a trend machine.
Independent artists looking to experiment, create and generate without scrutiny and with fair compensation.
Why?
Who?
Yellow Noise
/ˈjɛloʊ nɔɪz/
It represents a balanced frequency spectrum—present, steady, and non-intrusive.
The Logo
A sharp, minimal monogram where clean lines echo the precision and rhythm of sound engineering, capturing the identity of Yellow Noise Lab in a bold, modern mark.
Hover to view construction lines
x = stroke width
Eastman Condensed Trial Regular
Eastman Condensed Trial Bold
Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Aa
Aa
Eastman Condensed Demibold
Eastman Condensed Extrabold
Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Aa
Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Aa
The primary color palette:
Deep cut
#000000
Blank Sleeve
#FFFFFF
#6763A9
#3E3C3C
#68C8C7
Crossfade
Loop
State
#FAAF1C
Sunset
Groove
Sleeve
Dust
The secondary colour palette:
Hover to view hexcodes
Colour Chords
Crossfade
Deep cut
#000000
Blank Sleeve
#FFFFFF
Loop
State
Sunset
Groove
Sleeve
Dust
#68C8C7
#6763A9
#FAAF1C
#3E3C3C
Center label:
Playback Artifacts
Vinyl Packaging
Mood Cards
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Rupture – Emotionally intense, high-stakes, and often dramatic. Feels like a sonic fracture—bold, raw, and confrontational.
App
Concept
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Flow – Smooth, melodic, and emotionally fluid. Eases in like a warm current, introspective but light. Feels like moving through thoughts in rhythm.
-
Shift – Transitional, contemplative, and airy. Captures moments of inner change or subtle revelation. Music that sits in-between emotions—observant and evolving.
Social Media
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Static – Still, hazy, and dreamlike. Minimal, ambient, and meditative in tone. Music that lets you linger, drift, or dissolve. Colour Mood: Muted, foggy, like sonic stillness.
